Verne Harnish is an expert in scaling up. Michael and I were lucky to hear him talk recently about his philosophy on how leaders can take their organizations to the next level.

Verne has been helping business owners and entrepreneurs grow for the past 15 years as the Founder of the world renowned Scaling Up and chair of the “Birthing Of Giants Program” he teaches at MIT. He’s also the author of three best-selling business books.

There’s no special secret to why some companies make it and others don’t. It starts with having the right routine, the right rhythm, and creating the right plan to grow your business towards a specific destination. You need to know where the finish line is to actually cross it!

But while scaling up is always the goal, growth can sometimes feel more like another obligation than a net positive. As your business grows, it means more things — clients, locations, employee concerns, products — to take your attention away from actually leading.

According to Verne, where you put your attention matters. It’s the key to turning a blue flatline into exponential growth. But how do you choose? How do you know where to focus your energy and resources?

You have to create alignment between your main goal and the steps it takes to achieve it. What is the number one item that’s constraining you from moving forward? What do you need to get done in the next few weeks or months to accelerate your momentum?

Once you figure out your top priority, where you want to go, and what needs to happen to get there, it’s time to examine the “10x advantage” you have over your completion. What do you do differently, better, or smarter than everyone else, and how can you leverage it?

Looking at Verne’s philosophy, for me the thing that goes hand-in-hand with focus is time. We all want to have the time to recognize opportunities and the ability to go after them. When time, attention, and your 10x advantage combine, that’s the launching point to take your business to the next level!

At Digital Minds International, we like to think we provide a 10x advantage to our clients. One that allows them the time and focus to take those “extra” things off their plates so they can get back to their top priorities.

If you’d like to double your advantage, we’re here to help create alignment with your goals. Let us be part of your launch to the next level by taking technology off your plate. Schedule your 10 minute discovery call today.